// How it works

How your website gets built — from the quiz to going live

At most web design companies you pay up front and just hope the result will be good. We do it the other way round: first we build the first version and you look at it, and we only move on if you genuinely like it. Below is a step-by-step account of what happens between filling in the quiz and your site running live.

6Steps in total
€0Deposit for the first version
1 dayTo build the first version
Max. 7 daysTo go live after approval

The 6 steps in detail

01
Fill in the quiz6 steps · ~ 3 min

You fill in an online quiz that lets us get to know your business: what you do, who your customers are, which pages you need (for example about, services, contact, prices), and whether you already have material — a logo, images, copy, perhaps an older website.

If you have no copy or images ready, that's not a blocker: flag it in the quiz and we'll help produce those too.

02
A short call15 min · optional

If you'd like, you book a free, no-strings call — by phone or on Google Meet — before the first version is built. We go through the details the quiz may not cover, and tell you honestly what's worth doing in your case.

03
Your first versionwithin 1 day · free

Based on your answers we build the first version of your website — not a generic template, but your content, in a layout that suits your industry. You can view it on a live link before paying anything.

04
Revisionsas needed

You tell us what you'd change — design, copy or layout — and we refine the first version. We repeat that round until the site genuinely reflects what you want.

05
Going livemax. 7 days

Once you approve the first version, we set up the domain, the hosting and the SSL certificate, and the site runs live. That typically happens within 7 days — depending on how complex the site is and whether you already have a domain.

06
Support & maintenancein the monthly fee, ongoing

Going live isn't the end of the process. The monthly fee covers hosting, security updates and smaller edits (a new service, a price change, fresh photos) — agreed directly with the developer, with no ticketing system.

Why we structure the process this way

In the traditional model you pay for a design up front, and only at the end of the work do you find out whether you got what you expected. That puts the risk on you. We reversed the order: the first version — the most time-consuming and most visible part — is free, and we only ask for payment once you have seen the result and decided whether you want it live. That means you have nothing to lose by looking at what we could do for your business.

The same logic sits behind the short, optional call: we don't want to take up your time unnecessarily, so we only talk in person if you want to — the quiz on its own is enough for us to start building the first version.

Frequently asked questions about the process

How long does my website take?

We show you the first version within 1 day. If you like it and there are no further revisions, going live takes at most 7 days — that depends on the domain and hosting setup, and on how quickly we get the final copy and images.

Do I have to pay a deposit for the first version?

No. The first version is completely free, and we don't ask for card details either. You only pay if you decide after the first version that you want the site live.

How many times can I revise the first version before deciding?

We keep refining it until you're genuinely happy — there is no hard revision limit at this stage. The point is that you only move on when the site really reflects what you want.

What happens if I end up not liking the first version?

Then you simply pay nothing and have no further obligation. At the start of the process the risk sits entirely on our side, not yours.

Do I have to write the copy and supply the images myself?

Not necessarily. In the quiz you can flag that you need help with the copy or the visuals — we can take that on as part of the process.

How much of my time does this take?

On your side, 15-20 minutes of active work is usually enough: the 3-minute quiz, an optional 15-minute call, then short pieces of feedback on the first version. We do the actual work.

What if I already have a website — do I still go through the whole process?

Yes, the same process applies to a redesign: we look at your current site and build a modern, faster first version from it before you pay anything.

Let's start with the quiz

6 steps, about 3 minutes — no obligation and no card details. After that, we do the work.

Get my free first version →